Trump-supported World Liberty Financial launched the “Macro Strategy” token reserve.
The initiative focuses on investing in major cryptocurrencies like Bitcoin and Ethereum.
WLFI is engaging with financial institutions to contribute tokenized assets to the reserve.
The United States President Donald Trump-backed World Liberty Financial (WLFI) has recently a strategic token reserve dubbed “Macro Strategy.” The initiative aims to invest in major crypto projects such as Bitcoin and Ethereum , noting their role in reshaping global finance.
In a statement shared on X on February 11, WLFI highlighted the reserve’s purpose: to stabilize market volatility, support innovative projects, and establish a robust, well-capitalized fund. The platform states:
“A well-capitalized reserve underscores our commitment to transparency and long-term sustainability, reinforcing confidence among our community and stakeholders.”
“A well-capitalized reserve underscores our commitment to transparency and long-term sustainability, reinforcing confidence among our community and stakeholders.”
As per the announcement, WLFI is also in discussions with multiple financial institutions that can contribute tokenized assets to its growing reserve.
Notably, the launch follows Donald Trump Jr.’s recent speech during the Ondo Summit, where he explained WLFI’s goal of bridging the gap between crypto and everyday investors. Trump Jr. reiterated the need for a regulatory framework that allows “crypto to flourish,” calling it the “future of finance” and a key factor in maintaining American economic dominance.
Trump Family’s Crypto Footprint Expands
It is interesting to note that the Trump family has recently increased its presence in the digital asset space. Alongside WLFI, the family also controls a majority stake in Trump Media & Technology Group, which pivoted into crypto-linked financial services in late January.
Further solidifying their involvement, President Trump himself recently launched a meme coin called OFFICIAL TRUMP , while First Lady Melania Trump introduced her own digital token MELANIA . Together, the two tokens boast a combined market cap of $3.7 billion, as per the data by CoinMarketCap.
These ventures have proven highly lucrative, with millions of dollars pouring into Trump-affiliated crypto entities. Reports suggest that the president’s meme coin alone has generated $100 million in fees. Meanwhile, WLFI has reportedly secured an estimated $500 million in token sales, according to the by Reuters.
The Bigger Picture
Trump has already an executive order establishing a presidential working group focused on digital asset markets. This order includes an evaluation of a potential national digital assets stockpile, promotes US dollar-backed stablecoins, and aims to ensure fair access to banking for crypto firms. Former Binance CEO has hinted that a US strategic Bitcoin reserve is “basically confirmed”, though no official statement has been released.
Meanwhile, multiple states, including Ohio, Florida, and Arizona, are actively working on legislation to establish their own Bitcoin reserves.